Category Archives: Online Reputation Monitoring

Klout vs PeerIndex : Topics API battle 5

We need data for @matchFWD. A lot. We need data to help us suggest the best  talent matches for an open job opportunity to our connectors. We’re only 2 developers, and I spend too much time not coding so we need help. There’s currently 2 API that buzzed trying to evaluate influence, reach, reputation and authority [...]

How Swix Stole My Startup Idea … and Did It Very Well ! 2

I am about to deliver a big project to a client and I am playing with different ideas on what to do next. Had (yet another) idea couple weeks ago and sent an email to my friend Duncan Moore to validate. Here’s the mail : As more and more brands, agencies, producer and individuals disseminate [...]

Finding early posters of good content on Delicious 2

Image via Wikipedia When trying to identify early influencers and pool of knowledge around a certain topic or industry, finding early poster/commenter is one simple trick often used. Not very complex, but it often leads to other links and users and help shape how the information started to spread. Backtweets is great to see who [...]

What United Airlines should have done about “United Breaks Guitars” 0

I am taking for granted that you know about the Broken Guitars video and for those who doesn’t, read here and watch here. I was reading yesterday about “United Breaks Guitar Part 2” and I got interested in United Airlines reaction to the whole chain of event. My first reaction when I heard about the [...]

Tips to choose an Online Reputation Monitoring vendor 21

The Online Reputation Monitoring tools market is growing at a fast pace as more and more company understand and express the need to listen to what’s being said about their market, products and competitors online, evaluate the influence of these conversations and analyze the sentiment expressed. There’s now a gazillion way to do it, from [...]

GoogleReader + SocialMention + PostRank = ORM for free ;-) 12

I had been postponing to write this for a couple weeks, but a link shared on PostRank Twitter account left me no choice but to hurry up. Social Media Monitoring is now an essential part of any brand, corp or product marketing plan. Between tools like Radian6, BuzzMetrics, TechRigy, one can also use free tools [...]